Managing Synergistic Innovations Through Corporate Global R&D

中文参考译名:
Authors:Ajax Persaud, Vinod Kumar, Uma Kumar
Publisher: Praeger Publishers
Keywords: global, amp, corporate, innovations, synergistic, managing
Number of Pages: 256
Published: 2002-12-30
List price: $102.95
ISBN-10: 1567204635
ISBN-13: 9781567204636

书籍介绍(英文)

Multinational corporations claim that their synergistic innovative capabilities--their ability to create and deploy innovations rapidly and successfully--have been enhanced by global R&D. But have they? In attempting to answer this question, the authors seemlessly integrate rigorous quantitative analysis--e.g., multivariate regression, factor analysis, and partial least squares analysis--with qualitative analysis of data from interviews and surveys.


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